How long is the competition?

The competition is organized by DW Akademie and takes place from June to December 2021. It takes place in two stages. 

How is the competition?

Registration is open from the 1st June 2021 to the 31st July 2021 on startup.medialovestech.com. Each person registered with MEDIA LOVES TECH must create their user profile on the project platform accessible via the website, specifying in particular the place where they wish to participate.

  • Information sessions will be announced on time. You can follow us on our Facebook page “MEDIA LOVES TECH” for the exact dates of these sessions.
  • At the date of submission, the projects to be submitted must be at least in the design phase and, at most, in the pre-marketing phase
  • From the 1st June 2021 to the 31st July 2021, the teams will have to train and work on their concept. No submission will be accepted after the deadline.
  • The winning teams from stage 1 will be announced in August 2021 on the competition website
  • During the incubation phase in October and November 2021, the teams must start to develop their prototype and seek specific skills from the experts who will lead these workshops
  • Teams will continue to develop their projects after the incubation phase, until the final submission date of the 21st November 2021. Optional workshops will be offered with the support of technical experts and the media. 
  • The documents for the second and final selection will be submitted on the 21st November 2021: a presentation of the project, in PDF format, and a description of the prototype (a demonstration video is desired) are requested. The presentation of these two documents must take place at the latest by the deadline.
  • On the 2nd December 2021, all the prizes will be announced by the organizers to the recipient teams

Who is eligible?

The competition is open to all persons who are over 18 years old at the time of their registration (hereinafter “eligible participants”). Journalists, developers, designers, data scientists, creatives, technologists, individuals or representatives of organizations, are invited to submit with concepts or to be part of a team. 

The following are not eligible as participants: the directors of  DW Akademie, the members of the jury and the persons with whom they are domiciled, the mentors and the persons with whom they are domiciled. 

At what stage must my projects be in order to participate?

MEDIA LOVES TECH is a pre-incubation competition: from the idea to the creation of a prototype solution. All projects that fall within this stage of the entrepreneurial project are accepted. The projects must also be in the pre-marketing phase, which means that they have not recorded any sales or have no registered customers. 

How to participate?

To participate between the 1st June 2021 and the 31st July 2021, eligible persons must:

  • Join startup.medialovestech.com and click on the registration button
  • Create your user profile and join the competition section on the project platform
  • Form a team of at least 2 participants and at most 5 participants
  • Develop a concept (pitch deck) related to one of the proposed themes. The team can carry out a first level of design, mock-up or prototyping
  • Propose a project that will work, in part or in full, in one or more of the targeted countries (Tunisia, Morocco, Algeria).

What is there to gain?

All of the prices (the objective of which is to allow you to progress on your project) are available on the MEDIA LOVES TECH website. 

How is the selection made? What are the criteria?

Stage 1:

Submission until the deadline of the 31st July 2021 and announcement of selected projects in August 2021. Up to 12 preselected teams will win € 1,000 each and will have the opportunity to continue the development of their project during the incubation phase in October and November 2021. 

What is the problem you are solving, is the project tackling a specific and necessary problem?

  • Innovation: the level of innovation of the concept in solving the problem
  • Market: why is it interesting and relevant, have you identified a target audience who would like to use your product?
  • How it works? What features are at the heart of your product? What roadmap for implementation?
  • Business model: which business model for the sustainability of the project?
  • Project team: ability of the team to test and implement the innovation suggested
  • Feasibility: feasibility of the proposed concept in the time available and considering the resources available

Stage 2:

The teams participating in the incubation phase will continue to work on their product to submit the prototypes before the deadline of the 21st November 2021. The team which will win € 10,000 will be announced on the 2nd December 2021. The price will be awarded in stages according to the progress of the realization of the project.

  • Innovation: the level of innovation of the concept in solving the problem
  • User experience: is the interface user-friendly and easy to use (depending on the target audience of the product)
  • Functionality: operating level of the prototype and level of technological innovation
  • Implementation: what plan for the implementation and promotion of the product in the future (roadmap)?
  • Project team: level of collaboration of the team, their capacity and motivation to ensure the sustainability of the project (during open-innovation challenges, it is not only a question of creating new ideas. Collaboration and co -creation are also main objectives)

What documents are to be submitted?

Stage 1:

To download on the site startup.medialovestech.com

  • Your concept (pitch deck of about ten slides)
  • A concept note (maximum five pages) describing your idea, its relevance to your target audience, the business model, your team, your prototype and any other information that you consider relevant
  • CV of team members
  • Documents you think are important in understanding the idea

You can drawn up your documents in Arabic, French or English. English is preferred. 

Stage 2:

Download a video, a link to a demo or any other document that will allow us to better assess your product or the progress of your work. 

Who owns the product and its intellectual property?

All of the work done by the teams belongs to the teams. No company, organization or entity apart from the registered members of the team can claim any prerogative on the intellectual property developed in MEDIA LOVES TECH. All previous intellectual property that MEDIA LOVES TECH participants bring with them or by which they are linked according to their employment status must be declared to the other team members and to the organizers of MEDIA LOVES TECH.